Inspiration

Date: March 8, 2017Author: Wendy Day

Publishing Basics And Getting To The Money

This article originally appeared at Songtrust.com Wendy Day is a label consultant who helps build successful careers for independent artists and record labels, teaching them how to make money with music and be profitable in today’s music business. As a 25-year veteran of the music industry who has managed to do the impossible and remain […]

Comparing Mediabase Charts By, Bob Lefsetz

TOP 40 Let’s start with #2, since #1, “Despacito,” is a phenomenon. #2 is Shawn Mendes‘s “There’s Nothing Holding Me Back,” with 17,750 spins. The Vevo video launched June 20th has 111,761,095 views and the lyric video from June 21 has 9,217,720 more. On Spotify, the track has 301,709,142 streams. ACTIVE ROCK Foo Fighters‘ “Run” […]

How To Promote If You’ve Had A Hit. By, Bob Lefsetz

STAY IN THE MARKETPLACE Mystery is history. Remove yourself from the scene and you’re forgotten. Your number one concern is satiating your fans. You do this by giving them news updates and new music. Music is primarily one-offs on YouTube and Soundcloud. An acoustic cover of a new hit or a classic can work wonders, […]

Game Of Throne Hack. By, Bob Lefsetz

It’s an outdated business model. Pirates stole a Netflix show and the majordomos shrugged and said all episodes were available online, no biggie. And it wasn’t. You don’t fight pirates. You fight their business model! Which is why you never hear about P2P in the age of streaming. Scour the internet for files that take […]

The Room Where It Happens. By, Bob Lefsetz

Those people you hate, you’d like in real life. David Brooks is a right-leaning columnist for the “New York Times.” But recently his columns have focused on social more than political science. He digs down deep into the archives of history to make points about today. That’s a result of his education at the University […]

Word Of Mouth Economy. By, Bob Lefsetz

Netflix added 5.2 million subscribers in the last quarter, their biggest increase ever in their slowest period. It’s the programming stupid! Now when a new show comes out there are reviews. But this is not like a film, where you can go and digest it in two hours. Most of Netflix’s series require ten hours […]

RapCaviar By, Bob Lefsetz

http://spoti.fi/2mThvTu Is driving the culture. It’s more important than radio. It’s where rap records get started, and rap rules America. How did this happen? MILLENNIALS! The pooh-poohed generation has taken over. They threw a monkey wrench into the British election and they’re skewing music listening. This is the way it always happens. Just when you […]

LA Reid Gets Canned. By, Bob Lefsetz

He spent too much! And he was Doug’s guy and it’s now Rob’s company. Come on, you expect history to repeat itself ad infinitum? For things to never change? For the wall to fall and democracy to reign in Russia and Napster to happen and for recording CEOs to continue to be big swinging dicks? […]

Watchwords By, Bob Lefsetz

CREDIBILITY Say what you mean and do not lie. Stand for something. Be trustworthy. It is the antidote to the duplicity pervading our society. Have only one face, not two. Do what’s right in your heart, not what right’s for your pocketbook. Be a paragon of honesty that others can point to and believe in. […]

Garnet Reid Was Hip Hop. By, Wendy Day

Garnet always described himself as hip hop. It was the greatest compliment anyone could give him. He was raised in hip hop, lived hip hop, and suffered in hip hop these past few years. He was one of the greatest communicators I’ve met, with an ability to explain how he felt in mere words. He […]

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